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Customer Relationship Management (CRM)
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Customer Service (General)
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Customer Experience Management (CEM)
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Sales Management
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Customer Information Management/ Customer Databases
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Customer Data Integration
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Marketing Management
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Sales Force Automation (SFA)
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Customer Interaction Management
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Business Process Management (BPM)
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Chill Factore Video Case Study by Microsoft
July 30, 2009 - (Free Research) The Chill Factore is a unique indoor snow venue located in the northwest of England. Watch this video case study and discover how Microsoft Dynamics CRM has not only enhanced Chill Factore's relationship with it's customers, but also assisted in developing a more targeted marketing strategy.
The Science and Art of Selling by Genius.com
October 07, 2009 - (Free Research) This white paper shows how scientific studies of marketing and sales effectiveness are now yielding information that can help an organization better tune its sales and marketing efforts.
NIBCO, INC: Integrating Inbound Sales Order Automation by Esker Inc.
July 10, 2009 - (Free Research) In this case study NIBCO, INC. implemented an SAP solution for comprehensive customer relationship management (CRM). Read this case study to learn how NIBCO, INC chose and implemented Esker DeliveryWare as their SAP Solution and the benefits they reaped from Esker DeliveryWare.
Staffing Service Coordinates Sales Activities, Utilizes Business Intelligence with CRM Solution by Microsoft
April 18, 2008 - (Free Research) Volt Information Sciences, Inc. provides staffing services, telecommunications, and information solutions to Fortune 100 customers. Executives completed an in-depth request for proposal process to narrow CRM solution options to four enterprise alternatives. They selected Microsoft Dynamics™ CRM because it best met the firm's usability, user..
Microsoft Dynamics CRM - Sports Organizations by Microsoft
July 30, 2009 - (Free Research) For many sports organizations, a CRM system acts much like the lifeblood of the company, feeding insightful information about both customers and players to management and coaches in order to enhance business decisions. Watch this video case study to hear about the benefits of Microsoft Dynamics CRM from real customers.
7 Ways to Inspire Customer Loyalty with Voice of the Customer (VOC) Initiatives by Vovici
October 20, 2009 - (Free Research) In the most challenging economic environment in generations, organizations are more focused than ever on retaining customers and maintaining existing revenue. Many businesses have put significant resources into implementing CEM and VOC programs. Read on to learn seven ways to inspire customer loyalty using these VOC initiatives.
Software as a Service Dramatically Improves CRM Success by Oracle Corporation
February 2008 - (Free Research) Explore the results of this Yankee Group study aimed at determining how on-demand technology can be used to improve sales effectiveness. Gain a deeper understanding of the difference between sales administration and sales effectiveness and the role technology plays in driving revenue.
Business Fitness Gets in Shape with GoToMeeting Corporate with GoToWebinar by Citrix Online
March 2009 - (Free Research) This new case study explores how Citrix® GoToMeeting® Corporate with GoToWebinar® has transformed Business Fitness's sales and marketing efforts, enabling the company to significantly reduce costs, speed up the sales cycle and vastly improve nurturing efforts.
Award-Winning VoIP Provider Deploys Five9 in Profit Centers to Launch Marketing Campaigns by Five9
September 2009 - (Free Research) Read case study to learn how Vonage selected the Five9 Virtual Call Center Suite to launch an ambitious campaign to win back over 70,000 customers. Read on to learn how Five9 Virtual Call Center Suite offers superior-quality VoIP, predictive dialer, inbound call capabilities, comprehensive management and customer tracking tools, and more.
Empower Your Consumer Research Department with Predictive Analytics by SPSS Inc. Worldwide Headquarters
May 2009 - (Free Research) In this case study of American Airlines, details are given of their choice to utilize SPSS to manage their customer information. Read on to see how an intensely competitive marketplace led American to chose SPSS.
Retaining Customers in Today's Economic Landscape: Improving SAP Order Management by Esker Inc.
July 2009 - (Free Research) This paper will present the challenges businesses face in implementing effective order management and will help in overcoming these challenges. You will learn the benefits of the Esker Platform over its competitors and be presented with a case study documenting companies that implemented the Esker platform to beat their order management problems.
Save lots of money with your invoices! by ReadSoft
October 2009 - (Free Research) This case study examines how Alcan, a global leader in aluminum products, turned to ReadSoft's invoice processing software to automate their invoice process. With ReadSoft, Alcan was able to scan all their invoices and feed the information directly into their Oracle E-Business Suite.
How to Optimize Lead Nurturing to Pump Up Your Sales Pipeline by Genius.com
October 2009 - (Free Research) In this paper you will learn how the roles and responsibilities of marketers has evolved since the web has become a big part of your customer’s buying process. Read on to learn how you can optimize lead nurturing to pump up your sales pipeline.
Sales and Marketing: The New Power Couple by Microsoft
December 2008 - (Free Research) This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization.
Grow Your Business with the Visibility to Capture More Sales Opportunities - Part 2 by Microsoft
September 2009 - (Free Research) Watch this webcast to learn of the features and benefits in the new version of Microsoft Dynamics CRM 4.0. Microsoft Dynamics CRM offers you innovative ways to access this powerful relationship management solution to empower your employees to respond quickly to customer demands and increase customer satisfaction.
Grow Your Business with Microsoft Dynamics CRM by Microsoft
September 2009 - (Free Research) View this webcast to see how that Microsoft Dynamics CRM 4.0 gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post sales.
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